Comité Champagne has published their sales figures for 2017. Champagne made a record turnover of 4.9 billion euros in 2017. 307 million bottles were sold, a slight increase compared with 2016. The sales record counted in volume from 2007 is still valid. 338 million bottles of champagne were sold that year.
France is still the largest champagne market but now with a very, very small margin. In 2017, sales in France decreased by 2.5% to 153.7 bottles. Exports increased by 3.5% to 153.6 million bottles. The United States is the biggest export market by value. Britain is in second place, but decreased its imports in 2017 by 5.7%.
Japan has increased its imports heavily and is in third place, followed by Germany and Italy. Also China, Hong Kong and Taiwan are buying more and more Champagne. “Our future is in the USA, Japan and China”, said Jean-Marie Barillère, president of Comité Champagne, according to Meninger.
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