There are different ways of talking about wine. In fact, these days there is a great deal of discussion about how we talk about wine. Some believe that the current discourse is elitist, exclusionary (that
Several years ago, I spoke with a wine producer who was complaining about wine journalists. We were discussing a particular vintage that some journalists had written off as worthless before the grape must had even
In recent months, there has been an unusually large amount of bad news about wine. People talk about a “wine crisis” with falling consumption, fires, heatwaves, wine shortages, price increases, and all sorts of gloomy
There is no shortage of hard‑to‑grasp expressions in the world of wine. One of them is that “a wine expresses its origin.” We see it everywhere. Advertisers use it, and so do wine producers, wine
There has been a heatwave in Europe. Again. No one has missed it, not even those who still walk around saying things like “I actually think it’s nice when it’s warm.” According to The Economist,
Some words slip into everyday vocabulary without anyone really noticing. Minerality comes to mind — a term that suddenly appeared out of nowhere and began taking up space, a lot of space. These days, minerality
Can you know too much about something? Probably not — knowledge is almost always a positive thing. On the other hand, you must learn how to handle your knowledge, for example, by cultivating a flexible
Before you dive into this month’s editorial, a quick call-to-action: vote today (March 31) in the Wine Travel Awards. See info just below the editorial. In the world of wine, as in real estate, the
What is the right price for a wine? It depends on the perspective from which you look at it. For the consumer, it is a price that makes them happy. For the producer, it is
Sometimes you get the feeling that wine enthusiasts are more focussed on competition and excelling than anything else. In Sweden, this year’s blind tasting championship has just taken place. Someone won. Someone became Sweden’s best
Francesco Lollobrigida, Italy’s Minister of Agriculture, was shocked when he recently found ready-made spaghetti carbonara with the wrong ingredients in the shop at the European Parliament. Carbonara is made with four ingredients (plus spaghetti, of
Sometimes, one marvels at how all the wines produced manage to find consumers. And the right consumer. The one who enjoys that particular wine. Also, more than half of all wines are consumed in a
For an industry that celebrates tradition and old myths, the wine industry is surprisingly obsessed with news, from the Swedish wine monopoly’s new releases several times a month, manically followed by wine enthusiasts, to visitors’
The French winemaker we had in front of us the other week on the Rhône wine tour looked a little stumped. He had just been asked a question that seemed to be quite straightforward: “Is
“Volcanic origin is not a marketing concept,” says Jean-Baptiste Deroche, referring to the fact that wines can now be certified “volcanic origin” by the Vinora association of which he is chairman. Perhaps not the origin
“Choosing wine for a barbecue can be a challenge.” That’s what it said in a food magazine I read last week when we were in Sweden (in the middle of barbecue season, and indeed, we
No one can have missed that the buzzword in today’s wine industry is adaptation. But that’s nothing new. Wine producers have always had to adapt to changing market conditions. Maybe just a bit more right
This past spring, we have been to Champagne and Bordeaux, among other places. Wine regions that are undeniably masters of their respective wine styles. They have a lot in common, not just the fact that
Our guide at Champagne Leclerc-Briant tells us with a certain pride in her voice that they have planted the grape voltis, Champagne’s eighth permitted (with restrictions) grape variety. This is proof that the house is
There is no real answer to the eternal question “what is your favourite wine”; not for us and probably not for other wine enthusiasts. Much of the fun of wine is about discovery. Discovering new
The Prowein Business Report takes the pulse of the wine industry once a year. The new report states that the wine industry is at a crucial crossroads. That is pretty much what many others are
We all occasionally long for a break from the fast pace of daily life. One way of doing that is to spend time with your food. And I do not just mean eating and drinking,
New trends don’t appear just because the calendar says it’s a new year. But at the end of December, many people have a go at predicting everything new that will happen in the wine world.
The wine world is being flooded with labels. I recently read that Champagne Bollinger was awarded the label “Entreprise du Patrimoine vivant” (roughly “a company that keeps historical tradition alive”); I didn’t even know one
Everyone who reads the Brief is probably more or less a wine enthusiast. We are, of course. We have been called geeks and it has probably happened to one or two of our readers as
Everyone who reads the Brief is probably more or less a wine enthusiast. We are, of course. We have been called geeks and it has probably happened to one or two of our readers as
What can others learn from Italy? The country has been incredibly dominant in the Swedish market for several years. Italy sells twice as much as Spain and almost twice as much as France. Are the
A wine can be typical or not typical. Typical of what? It can be typical of a grape, a region, a vintage, or a producer. However, most people who taste wine know that it is
Are wine competition medals a useful buying indicator for consumers? Or are wine competitions a scam where producers buy medals to make their bottles look impressive? This article explains (in quite a lot of detail)
“What is your favourite wine (or favourite region)?” I get asked this a lot, and it is an impossible question to answer. The last time someone asked, I realised a little later that I could
There are different ways of talking about wine. In fact, these days there is a great deal of discussion about how we talk about wine.
Several years ago, I spoke with a wine producer who was complaining about wine journalists. We were discussing a particular vintage that some journalists had
In recent months, there has been an unusually large amount of bad news about wine. People talk about a “wine crisis” with falling consumption, fires,
There is no shortage of hard‑to‑grasp expressions in the world of wine. One of them is that “a wine expresses its origin.” We see it
There has been a heatwave in Europe. Again. No one has missed it, not even those who still walk around saying things like “I actually
Some words slip into everyday vocabulary without anyone really noticing. Minerality comes to mind — a term that suddenly appeared out of nowhere and began
Can you know too much about something? Probably not — knowledge is almost always a positive thing. On the other hand, you must learn how
Before you dive into this month’s editorial, a quick call-to-action: vote today (March 31) in the Wine Travel Awards. See info just below the editorial.
What is the right price for a wine? It depends on the perspective from which you look at it. For the consumer, it is a
Sometimes you get the feeling that wine enthusiasts are more focussed on competition and excelling than anything else. In Sweden, this year’s blind tasting championship
Francesco Lollobrigida, Italy’s Minister of Agriculture, was shocked when he recently found ready-made spaghetti carbonara with the wrong ingredients in the shop at the European
Sometimes, one marvels at how all the wines produced manage to find consumers. And the right consumer. The one who enjoys that particular wine. Also,
For an industry that celebrates tradition and old myths, the wine industry is surprisingly obsessed with news, from the Swedish wine monopoly’s new releases several
The French winemaker we had in front of us the other week on the Rhône wine tour looked a little stumped. He had just been
“Volcanic origin is not a marketing concept,” says Jean-Baptiste Deroche, referring to the fact that wines can now be certified “volcanic origin” by the Vinora
“Choosing wine for a barbecue can be a challenge.” That’s what it said in a food magazine I read last week when we were in
No one can have missed that the buzzword in today’s wine industry is adaptation. But that’s nothing new. Wine producers have always had to adapt
This past spring, we have been to Champagne and Bordeaux, among other places. Wine regions that are undeniably masters of their respective wine styles. They
Our guide at Champagne Leclerc-Briant tells us with a certain pride in her voice that they have planted the grape voltis, Champagne’s eighth permitted (with
There is no real answer to the eternal question “what is your favourite wine”; not for us and probably not for other wine enthusiasts. Much
The Prowein Business Report takes the pulse of the wine industry once a year. The new report states that the wine industry is at a
We all occasionally long for a break from the fast pace of daily life. One way of doing that is to spend time with your
New trends don’t appear just because the calendar says it’s a new year. But at the end of December, many people have a go at
The wine world is being flooded with labels. I recently read that Champagne Bollinger was awarded the label “Entreprise du Patrimoine vivant” (roughly “a company
Everyone who reads the Brief is probably more or less a wine enthusiast. We are, of course. We have been called geeks and it has
Everyone who reads the Brief is probably more or less a wine enthusiast. We are, of course. We have been called geeks and it has
What can others learn from Italy? The country has been incredibly dominant in the Swedish market for several years. Italy sells twice as much as
A wine can be typical or not typical. Typical of what? It can be typical of a grape, a region, a vintage, or a producer.
Are wine competition medals a useful buying indicator for consumers? Or are wine competitions a scam where producers buy medals to make their bottles look
“What is your favourite wine (or favourite region)?” I get asked this a lot, and it is an impossible question to answer. The last time
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