Sex sells cheese

Maybe they simply thought it was worth a try. For the fifth consecutive year the Association Fromage et Terroir publishes a calendar with cheesy photos. Each year they have featured lightly clad ladies, but this year they go one step further to ‘unveil’ the attraction of cheese. The From’Girls calendar includes twelve juicy cheeses, as well as girls. Does it sell more cheese? Perhaps. And then of course, if you can sell coffee (Lavazza) or tyres and rubber products (no, not that kind; Pirelli), why not wine and cheese?

After all, wine and cheese seems more appropriate than rubber cables.

This post is also available in: Swedish

, , ,

No comments yet.

Leave a Reply

  Subscribe to comments:

Notify me of followup comments via e-mail. You can also subscribe without commenting.

Sign up for our Newsletter!

In The BKWine Brief:

Enter your email to get it:

Make your friends happy!

And us too. Share & Like this!


Time to book a wine tour?

Travel on a wine tour with us to Bordeaux, Champagne, Douro, Tuscany, Piedmont, South Africa, Chile-Argentina, and much more...

We know more about wine — and about organising exceptional wine tours — and will give you a better, more extraordinary wine and gourmet experience.

Book your wine tour here with BKWine Tours. Now!

Book a wine tour!