The wine world is really not a stronghold of equality. The average export price of a grand cru (red & white) from Burgundy in 2018 was 87 euros per bottle. The red ones are more prestigious and averaged 101 euros per bottle. The whites were “only” at 56 euros.
These are prices that most other wines can only dream of. Prices of Burgundy grand cru have risen steadily since 2014. 2 million bottles are made every year and 96% of these are exported.
Is this a sign that other countries are more focussed on prestigious names than France when it comes to wine?
The Burgundy grand crus generate a turnover of 176 million euros, which is 20% of the total value of Burgundy’s wine exports. But only 2.5% of the volume. Fortunately for us normal consumers, there are more affordable Burgundy wines out there.
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