Global data on the wine sector in 2024 was released at OIV’s (International Organisation of Vine and Wine) press conference on April 15th. John Barker, the director general of OIV, admitted that there are challenges for the wine sector, but he added that there are also many positive factors. The wine industry is working hard to adapt to droughts, floods, diseases, etc., caused by climate change, and it has, says Barker, “an opportunity to position itself as a role model for sustainability”.
The world vineyard surface area in 2024 was 7.1 million hectares, which includes table grapes, grapes for juices, raisins, etc. This is a slight reduction (0,6%) since the last few years and “shows adaptation to increased costs and less consumption”.
World wine production was 226 million hectolitres, a decrease, and the lowest production since 1962, owing to weather challenges and market adaptation. 60 % of the production is in the EU and 20 % is in the Southern Hemisphere. Three countries – France, Italy and Spain – account for 50 % of the production. There were production losses in both hemispheres in 2024.
Wine consumption is at 212.4 million hectolitres, also the lowest since 1961. It is a decrease of 3.3% compared to 2023. In the USA, the largest wine market globally, consumption decreased by 5.8% in 2024 and fell to 33.3 million hectolitres. 47 % of wine consumed is imported, a sharp increase since the 1990s.
Read more: oiv
