New Zealand wine producers regroup to raise prices

A new grouping of New Zealand wine producers has been created to promote quality wines from the island country. It is called The Specialist Winegrowers of New Zealand (TSWNZ!). In the first instance they focus on promoting the best varietal wines, that they see as the strength of NZ but also grape blends are admitted in the group. The initial members are Destiny Bay Wines, No1 Family Estate, Vinoptima, The Hay Paddock och Wooing Tree Vineyard.

One of their aims is not only to promote quality wines but also to raise the prices of the wines (perhaps an odd thing to promote in a press release?). One should probably see that against the backdrop of the looming storm cloud of over-production and thus falling prices that is much talked about in NZ today.

Unfortunately we’ve not had the opportunity to taste their wines.

This post is also available in: Swedish

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One Response to New Zealand wine producers regroup to raise prices

  1. Hampers March 6, 2010 at 05:38 #

    Thats a great news for wine lovers. Now New Zealand will produce fine and specialized wines.

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