Australian plans a vineyard in the centre of London

The Australian wine producer McGuigan Simeon plans to install (rather than plant) a vineyard in central London, in a square near Broadgate Arena. The public (passing pedestrians…) will be encouraged to take a walk among the vines and will then have the possibility to taste some of the McGuigan wines in a wine bar next to the vineyard. Seems to be a grand scale marketing stunt but it will no doubt cheer up a boring city square.

This post is also available in: Swedish


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