{"id":627,"date":"2007-04-02T07:30:00","date_gmt":"2007-04-02T07:30:00","guid":{"rendered":"http:\/\/www.bkwine.gobigtree.com\/?p=627"},"modified":"2007-04-02T07:30:00","modified_gmt":"2007-04-02T07:30:00","slug":"the-wine-trade-doesnt-care-about-younger-consumers","status":"publish","type":"post","link":"https:\/\/www.bkwine.com\/sv\/news\/the-wine-trade-doesnt-care-about-younger-consumers\/","title":{"rendered":"The wine trade doesn\u2019t care about younger consumers?"},"content":{"rendered":"<p> Wine X is, or was, a wine magazine for \u201cyoung adults, the Generation X.      Wine X has now folded, well, been forced to close down. According to the      founder and editor, Darryl Roberts, they had to close mainly because of lack      of interest in the wine trade for the younger generation. Is the trade not      really interested in attracting younger consumers to wine? Could it be so      that the margins are higher on alcopops and spirits and the trade prefers to      keep younger drinkers on that?          <a href=\"https:\/\/www.decanter.com\/news\/110238.html\">decanter.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wine X is, or was, a wine magazine for \u201cyoung adults, the Generation X. Wine X has now folded, well, been forced to close down. According to the founder and editor, Darryl Roberts, they had to close mainly because of lack of interest in the wine trade for the younger generation. Is the trade not [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-627","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/www.bkwine.com\/sv\/wp-json\/wp\/v2\/posts\/627","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bkwine.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bkwine.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bkwine.com\/sv\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bkwine.com\/sv\/wp-json\/wp\/v2\/comments?post=627"}],"version-history":[{"count":0,"href":"https:\/\/www.bkwine.com\/sv\/wp-json\/wp\/v2\/posts\/627\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bkwine.com\/sv\/wp-json\/wp\/v2\/media?parent=627"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bkwine.com\/sv\/wp-json\/wp\/v2\/categories?post=627"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bkwine.com\/sv\/wp-json\/wp\/v2\/tags?post=627"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}