Prices for Bordeaux primeurs are mainly going up. Again. Is that a cause for concern? No, we argue.
Most if not all chateau in Bordeaux will have announced their prices for the primeurs 2010 by now although many of the “releases” seems to have been done later than usual. Perhaps that is because they wanted to get more of a feeling for where the market was going? Or perhaps it was a sign of nervousness?
Whatever the background, most prices are on the up. Many producers seem to put a lot of faith in Asia, in particular China, as a buyer. At the same time some merchants on the traditional markets, for example in Europe, has been hesitant to buy at prices that in many cases are close to astronomic. Some have voiced protests, saying prices are too high.
2009 was a very good vintage and prices went up and when a 2010 follows as yet another excellent vintage (which undoubtedly it is) with a continuation of increasing prices some voices are critical. But on the other hand, there is always someone who has a reason to complain.
See where the Bordeaux primeur prices are going this year and why that is not a problem on BKWine Magazine: Prices on Bordeaux primeurs mostly going up.
