New French symbol for food “made in France”

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France has just launched a symbol to brand agricultural products with French origin: fruit, vegetables etc, but also wine. The symbol is a stylised Eiffel Tower with a scarf in French colours around its neck. (It exists also in other colours.)

The symbol has been developed by Sopexa and the French Ministry of Agriculture.

More info: franceagroalimentaire.com/france-bon-appetit

French Bon Appetit logo
French Bon Appetit logo

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